Thursday, April 22, 2010

Infect truth's commercial, Baby Invasion



This truth commercial is a good example of using logos, which appeals to the intellect, or to the rational side of humans. Logos relies on the audience's ability to process eveidence in logical ways and to arrive at some conclusion. Truth commercials have to use logic in order to get there point accross to the audience, which is that smoking is very addictive and kills a lot more people then you think and show very little warning on their packages. They use a bunch of babies that are wearing shirts that have information about smkoing that poeple may not be aware of adn each baby has a differnt fact on it.

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